(GLOBE NEWSWIRE)—Health Monitor Network, a trusted leader and innovator in point of care (POC) marketing, announced that Alanna Fincke has joined its executive leadership team as Chief Content Officer. In her role, Fincke will lead the company’s omnichannel content strategy, including editorial, creative, and content production operations.
Fincke brings more than 20 years of experience building and transforming content organizations across healthcare, media, learning and innovation-focused businesses. She served as Executive Director of Content and Learning at meQuilibrium, where she led the development and innovation of content for a global digital health platform serving Fortune 500 organizations. Throughout her career, she has built multiplatform content ecosystems spanning digital products, learning experiences, websites, social media, thought leadership and editorial brands, helping organizations leverage data, technology and AI-enabled workflows to create engaging content experiences and measurable results.
“Alanna joins Health Monitor at an exciting time as we continue to expand our digital capabilities and deliver innovative ways for patients and healthcare professionals to engage with trusted health information,” said David Paragamian, CEO of Health Monitor Network. “She brings a rare combination of content leadership, digital product expertise and operational acumen. Her deep experience building modern content organizations is a great fit with our unique position in the POC marketplace, where we are the only company to create 100% bespoke educational content. Her leadership will help us further strengthen Health Monitor’s leadership position in healthcare education and point of care engagement.”
“I am thrilled to join Health Monitor Network at such a pivotal moment in the evolution of healthcare communications,” said Fincke. “Health Monitor has built an incredible reputation for delivering trusted, impactful content at the point of care and beyond. As healthcare engagement becomes increasingly digital and personalized, there is a tremendous opportunity to combine trusted content, data-driven insights and emerging technologies to create even more meaningful experiences for patients, healthcare professionals and brand partners. I look forward to working with the talented team at Health Monitor to continue advancing our content capabilities and delivering even greater value across the healthcare ecosystem.”
Alanna Fincke
EVP, Chief Content Officer, Health Monitor Network
Fincke will report directly to CEO David Paragamian and serve on Health Monitor’s Executive Leadership Team. She will lead Health Monitor’s Creative, Editorial and Production teams as the company continues to expand its content and engagement capabilities.
